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Published on October 23, 2026
A meeting ends. The work it created often doesn't.
At Zoomtopia 2026, journalist and podcast host Nayeema Raza asked the audience to raise their hands if they had open tabs in their inbox or their "mental conversation list." "Keep your hands up if you have more than 10 things like that," she said. Then she raised the bar to 100. "I feel like I'm clocking 121."
The number got a laugh because it hit close to home. A decision from a meeting, a concern in chat, a detail in a document: the context people need for the next step ends up scattered across tools and conversations.
Our keynote put that challenge at the center of our vision for Conversation to Completion: connect every conversation with the context around it, giving people and AI agents a shared view of the work and helping move it forward.
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Zoom CEO and chairman Eric S. Yuan described our evolution from a conversations platform to a system of action. Kimberly Storin, our chief marketing officer, sharpened the point: "Your job is not to have more conversations. Your job is to catch the context buried inside those conversations to determine what you do next."
Two keynote guests made the importance of context tangible. Robin Arzón, Peloton's vice president of fitness and head instructor, described how a signal buried in member DMs and post-class comments showed the company its treadmill pace callouts didn't work for everyone. Once that context reached the right team, it turned into pace targets better suited to different fitness levels and circumstances.
Commander Reid Wiseman, who led NASA's Artemis II mission, described a team facing a different kind of context problem: applying lessons from low Earth orbit to a return from the moon. The data was there, but the frame was off. The team tied every risk back to one shared question: How would a failure affect the crew's safe return?
We created our system of action around three connected circles: Conversation, Context, and Completion. At the center sits a unified context layer designed to connect meeting conversations with chats, documents, and third-party systems, giving people and AI agents the same relevant information to work from.
The goal is less time spent reconstructing what happened or passing information between people and systems.
Angela Jiang, head of product for the Claude platform at Anthropic, described what AI needs to be useful at work. "I think Zoom literally has the world's best context, and Anthropic has the world's best reasoning. And when you put these two things together in an enterprise context, I think you have the world's best coworker."
That pairing is the idea behind Conversation to Completion: AI that can reason over what was said, decided, and promised can help people and agents finish the work those conversations started.
See what the Unified Context Layer means for IT
A keynote demo followed a fictional IT hardware company. On day one, a Virtual Agent Kiosk recognized a customer, linked his open docking station case, and confirmed replacements were coming. Two days later, a contact center agent resolved the same failure for another customer, profile already open. That afternoon, CX Insights flagged docking stations as the top issue, and a supervisor escalated it to the product team in Chat. By the next morning, the team had a root cause, and AI agents were updating support, sales, and marketing materials. CX Workflow Orchestration then launched an outbound campaign to every affected customer.
As the presenters put it, "That's how the loop closes from conversation to context to completion."
FirstBank COO Christian Wilson described how fractured telecom systems and cumbersome authentication were affecting customer experience. The bank had the context to know something was broken but lacked the infrastructure to act on it. FirstBank deployed our customer experience portfolio across 11 operations teams, including Zoom Virtual Agent, Zoom Quality Management, Zoom Expert Assist, and Zoom Phone.
Now sentiment analysis helps flag calls that may need intervention, give agents feedback, and bring in managers when needed, so customer conversations turn into action while they're still happening. The bank went from kickoff to full deployment in 100 days.
Oracle started rolling out Zoom in 2015. When an early glitch delayed external attendees, Eric had it fixed overnight. Eleven years later, Oracle is our largest customer in North America.
Christine Sarros, senior vice president of Oracle Cloud Infrastructure (OCI) enterprise engineering, described how Oracle expanded from Zoom Meetings to Zoom Phone, Zoom Webinars, Zoom Rooms, Zoom Contact Center, and Zoom AI features. Zoom Rooms grew from about seven to 1,300. Contact Center, our most complex deployment together, now supports 10,000 agents handling more than half a million calls a month.
"We're live with 10,000 agents, we are compliant, we're already delivering better customer experiences," Christine said.
Oracle did all this while meeting strict AI security requirements: customer-managed keys and data stored on OCI.
More than 600 attendees joined Zoomtopia at Terranea Resort, and over 35,000 registered for Zoomtopia globally. Zoom Events powered the experience, including ZT Live!, a pre-show broadcast. We also held virtual events across EMEA, APAC, and Japan.
Five virtual tracks offered sessions for different roles and industries: SMB Connect, CX Connect, Technical Connect, Sales and Marketing Connect, and Vertical Industries Connect. All five are now in the on-demand library.
A conversation is the beginning. What happens next depends on whether its context reaches the people, systems, and AI agents responsible for the work.
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