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Every platform captures something. But you need the ones that capture everything.
7 min read
Published on September 14, 2026
Robin Bunevich is a Product Marketing Manager at Zoom. She oversees product marketing and strategy for Zoom AI. After three years of leading marketing for Zoom’s Event Solution products, and launching one of the fastest growing products at Zoom, Zoom Events, she is now focused on helping organizations seamlessly adopt AI into their workflows. Prior to Zoom, she ran marketing for live events at The New York Times, and was instrumental in helping the organization transition to a fully virtual events program in March of 2020. At Zoom, Robin uses her 15 plus years of marketing and advertising experience to drive awareness and adoption for Zoom’s AI solutions.
Your standup happens in Zoom. The vendor call runs through Google Meet. That critical check-in with engineering defaults to Microsoft Teams. Each one produces decisions, context, and follow-ups. Each one captures those things in a different tool with a different retention model, search interface, and permission structure.
Nobody designed it this way on purpose. It just accrued. And now your organization has meeting intelligence scattered across multiple platforms that don't talk to each other. The knowledge isn't lost, exactly. It's just unreachable at the moment you need it most.
Meeting intelligence shouldn't fragment just because your tools do.
Knowledge workers already toggle between apps nearly 1,200 times a day, burning almost four hours a week just reorienting after each switch.* Splitting that same intelligence across multiple meeting platforms makes it worse, because the knowledge isn't filed in a shared drive. It's locked inside whichever app happened to be open when the conversation took place.
That cost shows up everywhere, a little at a time. A rep spends twenty minutes hunting for a decision made last week, unable to remember which platform hosted it. A project lead asks the same question in consecutive meetings because the answer from the first never reached the people who needed it. A new hire inherits three months of cross-platform conversations with no way to search them.
None of these failures look like emergencies. They just drag.
When meetings happen across multiple platforms, meeting intelligence fragments by default. Each tool becomes its own data store with its own retention policies. Many AI note-takers require manual setup or separate connections for each platform, which means the fragmentation persists even after capture. The intelligence is captured, sure. But it's captured into yet another silo.
The gap widens when it hits governance. Two platforms can mean double the compliance work, double the admin overhead, and double the places a policy can drift without anyone noticing.
My Notes by Zoom captures personalized meeting intelligence across Zoom, Microsoft Teams, Google Meet, Cisco Webex, and more—including in-person conversations. One record per person, regardless of where the conversation happened.
For employees, that means fewer dead ends and less time reconstructing context. Decisions made on Monday travel with the people who need them on Wednesday, even if Monday's call happened on a different platform. And because that context lives in one unified layer, connected Zoom AI tools can pull from it directly—generating more accurate summaries, action items, and insights without anyone having to manually upload transcripts or toggle between apps.
For IT, it means one environment to govern. One retention model, one permission structure, one place to manage. The fragmentation that accumulated across your collaboration stack doesn't have to follow you into AI.
One environment. One record per person, regardless of platform.
*Harvard Business Review, 2022 (study tracking 20 teams across 3 Fortune 500 companies)
