The GC team worked with Zoom on a variety of projects, including website redesigns, market research, surveys, and feature recommendations for students both in and out of the classroom. As they became more familiar with the Zoom platform, GC students quickly learned it was designed to be far more than a videoconferencing tool.
From file sharing, client check-ins, and feedback collection, to scheduling and joining team meetings, Zoom Team Chat made it possible for the students to collaborate fluidly between applications regardless of where they were located.
“We had the Zoom client already, so Zoom Team Chat made it easier to add contacts and chat externally instead of creating entirely new workspaces,” Katarina said. “Client communications were much better with Zoom Team Chat than some of the other tools (Slack or Microsoft Teams), especially around the ability to add external contacts easily,” she said.
Further, Team Chat enabled Gaucho Creative employees to communicate far more efficiently than email, reducing client feedback time from three days to nine hours.