The Write Connection uses Zoom to deliver interactive, high-quality education across borders
As a leader in English enrichment for students, The Write Connection (TWC) sought an innovative solution to offer high-quality virtual classes and expand access to students regardless of their location. Zoom provided the perfect platform, allowing TWC to maintain its engaging, student-focused teaching approach while reaching a wider audience. With Zoom’s interactive tools like breakout rooms, screen sharing, and real-time annotations, TWC was able to reimagine the classroom experience online, creating an inclusive, dynamic environment for students everywhere.
TWC leverages Zoom Meetings to bring its curriculum to life, offering interactive English language courses tailored for a remote setting. Teachers use Zoom’s polls to gauge comprehension and feedback, along with screen-sharing for real-time exercises. Additionally, Zoom has enabled the Teaching Service Quality (TSQ) team to monitor and evaluate classes efficiently, ensuring that educational standards are upheld across all sessions.
Through Zoom, TWC now welcomes students from multiple regions who previously would have had to travel to Singapore. This geographic flexibility has allowed TWC to grow its student base and build a virtual classroom. Today, students from more than 10 countries participate in TWC’s courses, contributing to a diverse and enriched learning environment.
Zoom also allowed TWC to simplify internal processes across the company. Teachers and the TSQ team and support staff found that Zoom’s user-friendly interface significantly reduced the learning curve. Teachers were able to schedule and manage their lessons effortlessly, while quality assurance teams could monitor and ensure consistent service delivery. This ease of use across the board allowed the team to focus on what truly matters: providing students with the best possible educational experience.
Moreover, the platform streamlined TWC’s ability to troubleshoot and resolve technical queries. This added efficiency meant that even when issues did arise, they were handled swiftly, allowing educators to dedicate more time to engaging students and delivering content rather than managing technical difficulties.

Expanding access, streamlining processes, and enhancing engagement with secure and interactive virtual learning solutions
Zoom has empowered TWC to expand its footprint, making education accessible to students worldwide. This transformation has enabled TWC to onboard new international students, allowing learners from across the globe to join classes remotely. The platform’s user-friendly interface has also revolutionized scheduling, teaching, and quality assurance processes, enabling seamless coordination among teachers, support staff, and the TSQ team. This efficiency has saved] hours of administrative work each week, allowing the team to focus more on enriching student experiences.
Additionally, Zoom’s interactive features, such as real-time polling, breakout rooms, and collaborative tools, have created a dynamic and engaging learning environment. These innovations have allowed TWC to conduct 26,000 Zoom meetings annually for students ages 6 to 16. Complementing these benefits, Zoom’s robust security measures, including flexible encryption options and advanced meeting controls, help provide a safe online learning space. This commitment to security has reassured parents, strengthening their trust in TWC’s dedication to student safety and quality education.