Visuals have been found to improve comprehension by up to 400 percent. In a competitive sales environment where getting your message across is crucial, that type of boost can mean the difference between success and failure. It’s no surprise then that 95% of all the conversations hosted on Zoom in closed won deals utilize Zoom’s screen sharing feature.
Published on April 1, 2019
Visuals have been found to improve comprehension by up to 400 percent. In a competitive sales environment where getting your message across is crucial, that type of boost can mean the difference between success and failure. It’s no surprise then that 95% of all the conversations hosted on Zoom in closed won deals utilize Zoom’s screen sharing feature. That’s a crystal clear link between sales success and a rep’s ability to share ideas, facilitate conversation, and pitch over video. But there’s a difference between how top and bottom performing sales reps utilize screen sharing to maximize sales success. We partnered with the Chorus.ai conversation intelligence platform to crunch the numbers on +500K sales meetings made using Zoom and analyzed with Chorus’ advanced A.I. to determine when to use a deck vs. a demo and the best way to conduct a screen share for each. Check out the results below: 
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