Overview

This Feature Gap Analysis template helps you systematically compare your product's capabilities against key competitors, identifying competitive advantages and potential areas for improvement. The structured format makes it easy to visualize where your offering stands in the marketplace and prioritize feature development.

Key Benefits

• Identify competitive advantages and weaknesses at a glance
• Support data-driven product roadmap decisions
• Communicate market positioning effectively to stakeholders
• Track feature parity and differentiation over time

How to Use

1. Replace "Feature Name" with specific capabilities you want to compare
2. List your top competitors in the column headers
3. Use checkmarks or X symbols to indicate feature presence or absence
4. Add relevant context or specifications in the Notes column
5. Share with your product and leadership teams to inform strategic planning

Keep this analysis updated as competitors evolve and new features are released to maintain an accurate view of your market position.

Competitor Analysis

SWOT Analysis – Competitive Landscape