Cricut used Zoom’s AI-first CX suite to transform customer service. With Zoom Virtual Agent handling half of all incoming requests, customers get fast, accurate self-service while agents focus on higher-value interactions.
Results at a glance:
- 50% of customer requests resolved through Zoom Virtual Agent self-service
- 90% drop in abandonment rates
- 89% shorter wait times (customers connected in under 2 minutes)
- Seamless voice-to-video escalations
- More engaged, productive agents
